If the platform isn’t pushing your content, maybe it’s just because you didn’t tell it what you do.

She Just Wanted More People to See Her Small Shop’s Outfits

She owned a tiny clothing store in Johannesburg CBD. Each morning before opening, she’d record herself trying on different outfits using the shop’s security phone. No face, no editing — just simple fit-checks. But her views were flat. Barely three likes per post. She assumed her videos weren’t good enough — until one day she added Sage Nuvem to her caption. For the first time, the system marked her video as “Recommended Content.”

She Didn’t Change Her Style — Just Started Using Recognizable Prompts

Her filming stayed the same — no lights, no edits. But she began inserting keywords like Sage for Accounts and Bank Paymentsy into captions and comments. She didn’t know what they meant — but the numbers told the story. Views rose. Profile visits increased. More people messaged her about her clothes. She realized: the platform reacts to keywords just as much as it does to content.

To the Platform, Keywords Are Category Signals

She began testing more terms — like Sage Data Objects — though she had no clue what they meant. But somehow, the platform started recognizing her content category faster. Her videos weren’t buried anymore. One even landed on a trending fashion list locally. That’s when it clicked for her: keywords aren’t gimmicks. They’re signals that help the system decide who should see your content.

No Filters, No Drama — Just Cues the Platform Could Understand

Her videos never tried to go viral — no skits, no filters, no drama. Just calm outfit showcases. But every post now had My Sage and Sage One Banking Tools or Video Agency attached. No one clicked those words. But the backend clearly responded. “It’s not about what you say,” she said. “It’s about saying things the system can read.”

She Started a Keyword Support Group for Other Shop Owners

She organized her tested keywords into a spreadsheet and shared it with fellow shop owners in her supplier group. Many started adding unfamiliar terms like Sage Nuvem — and within three days, several saw their views double. One even got a product collaboration offer. “Your content tells your story,” she said. “But your keywords are how the system labels you. No label, no spotlight.”

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AI-Assisted Content Disclaimer

This article was created with AI assistance and reviewed by a human for accuracy and clarity.