Instead of blindly following the trend of dancing and jokes, he focuses on "efficiency skills for office workers + growth stories".
His personality is clear: a "working man who has become an advanced blogger" who has stepped out of an ordinary position.
How do South African TikTok creators use the '3-second rule' to increase views?
TikTok's algorithm cares about dwell time. If South African creators want to increase the number of views, the first 3 seconds must be eye-catching.
📌You can do this:
Add a "rhetorical question" or "suspense sentence" at the beginning to attract attention:
"Do you know what kind of breakfast South Africans like most?"
Use subtitles and light music to stimulate the sense of rhythm
Add localized tags (such as #CapeTownVibes / #MzansiTalk) to enter the regional traffic pool
TikTok likes short videos with high completion rates, preferably within 30 seconds.
Remember: 3 seconds determines whether to watch or not, and 10 seconds determines whether to recommend or not.
South African influencers use hashtag strategy to play Instagram Reels!
Many content creators in South Africa ignore the hashtag strategy, which is actually an important part that affects the playback volume.
âś… The recommended approach is:
Use a mixture of 3 types of tags: popular tags (#SouthAfrica #ExploreMzansi) + Nichi tags (#SAFoodie #ZuluTiktoker) + brand tags
Keep 5-10 accurate tags for each content to prevent flooding
Update the tag list according to weekly trends, and use tools such as RiteTag, Hashtagify.me, etc.
Hashtag is your pass to enter the "discovery page", not a decoration.
Keywords = traffic entrance, choose the right one, and the playback volume will increase.
Does video structure determine the number of views? South African blogger’s “three-step method” for making popular videos
Many South African video creators are stuck with the problem of good content but low playback volume. In fact, the reason is often that the structure is not clear enough.
🔥It is recommended to use the "three-part structure of explosive products":
Opening hook (set suspense/raise conflict)
➤ "Can you believe this is the cheapest accommodation in South Africa?"
Middle dry goods/reversal (3-5 information points)
Ending interactive guidance (guide likes/comments: "Will you try it?")
This structure not only prolongs the stay time, but also stimulates audience interaction, thereby obtaining more recommendation flow.
AI-Assisted Content Disclaimer
This article was created with AI assistance and reviewed by a human for accuracy and clarity.