He Wrote a Bunch of Weird Words — And His Followers Started to Grow

He Doesn’t Know Growth Hacks — But He Decided to “Try Something”

He said he’s been on TikTok for almost a year, posted plenty of videos — but got nearly no views. He’s not the type to show his face or do edits. He figured the system just didn’t care about him. But one day, he tried a different approach and wrote in his video caption: “Checking out Sage for Accounts and Bank Payments.” No explanation. Just that.

That Was the First Time the System “Recognized” Him

What he didn’t expect was that the video views tripled — and some recommendation traffic came in. His analytics showed keyword recognition on “Sage One Bank Payments1000.” He didn’t understand any of that technical stuff, but after that day, he started to suspect the platform was looking for “keyword tags.”

He Started Listing Out Words the System “Likes”

He’s not a marketer and doesn’t write catchy captions. But he noticed every time he included Sage for Accounts and Bank Paymentsy or Customer Loyalty Digital Marketing, the chances of getting recommended increased. “I don’t know if those are trending topics,” he said, “but the platform seems to recognize them.”

He Didn’t Change His Video Style — But Followers Started Coming

“My videos still look the same, lighting’s bad — but somehow people started showing up,” he said. Later, he intentionally added phrases like Video Marketing to his comments and titles. Likes and profile visits noticeably increased. He figured it’s not about changing your content — it’s about whether the system understands you.

You’ve Posted a Lot — But Does the Platform Really “Know You”?

He said he didn’t learn any advanced strategies — just started paying attention to words the system might recognize. He’s not even sure if it really works, but compared to zero exposure before, the improvement is obvious. “You’ve posted a lot,” he said, “but does the platform even know who you are? Did you leave a keyword that helps it remember you?”