A Chance Try Changed His Life’s Path

[01] Daily Struggles, Only Short Videos to Vent

Sipho, a delivery worker in Johannesburg, would unwind after work by scrolling TikTok. Occasionally, he filmed little clips of his day, just to vent some feelings.

These videos were nothing special, but to his surprise, they started getting some attention and likes.

[02] By Chance, He Discovered the Secret Behind Content

One day, he watched a video about the “online advertising” mechanism and found it fascinating. He clicked a link below the video and landed on a Sage for Small Business page explaining how to plan content and understand users.

This was the first time he realized that growing followers wasn’t luck—it involved strategy and logic.

[03] He Started Trying, Carefully Recording and Adjusting

Sipho didn’t attend any courses nor had a marketing degree, but he started imitating popular video styles and pacing. He even used a tool called Sage One Bank Payments to manage small expenses and plans for his videos.

Step by step, he found his own posting rhythm and topics.

[04] Followers and Opportunities Slowly Appeared, Life Slowly Changed

Though Sipho’s account hadn’t gone viral, his followers steadily increased. He began receiving collaboration offers from local small brands. The pay wasn’t big, but it made him feel that his efforts mattered.

This opened up a new path in his life and filled him with hope.

[05] Closing · Sometimes, Change Begins with the First Step You’re Willing to Take

Maybe you’re hesitating to share your life or worried about lack of experience. But as long as you take that first step and keep going, you too can find your voice and rhythm.

📌 Life doesn’t change overnight, but every attempt has the potential to open new possibilities.